iPad iOS 7 SEO Referrer bug has been FIXED

After over a year of channel misattribution issues with Direct-to-Site and SEO due to the referrer strip that Safari caused on the iPad since iOS 6, on Tuesday, October 1st, the referrer strip issue was fixed on iOS 7 (This has not been 100% confirmed on iOS 6.x but at least for iOS 7.x it’s been fixed per my screenshot below):

iPad iOS 7 screenshot of SEO referrer bug fix

It’s not a 100% fix as it doesn’t show the parameters after the referrer, but at least Omniture can attribute it as SEO and not DTS. Thanks for the fix Apple!

Leave a Reply

Your email address will not be published. Required fields are marked *